We all want competitive sales success. But how we get there?
We know that successful organizations must have product-market fit, build trust, and deliver an amazing customer experience. Sounds easy, right? Surprisingly, there are a lot of organizations missing out on using competitive intelligence data to improve their close rates.
From marketing to sales to customer success, competitive intel can shape sales conversations from pre-deal all the way through onboarding.
What you'll learn:
- How to measure the success of competitive intelligence through the sales funnel
- 5 common pitfalls to avoid when selling with competitive intel
- How to use competitive intelligence to win a deal, before it even starts
- When & where to use competitive intelligence to get the inside track on a deal
In this webinar replay, we walked them through achieving alignment and strategies to leverage competitive intelligence.